SEO for Dentists in 2026

How Patients Find a Dentist in the New Era of AI Search and Dental SEO
Presented by: Adrian Lefler
Write your awesome label here.

Need help with your login? Contact Us!

General Dentists, Practice Owners, Office Managers, All Office Staff

Audience

June 16, 2026

Released

June 16, 2029

Expires

1 CE Credit

Credits

Free

Cost

Self-Instructional

Method

Don't Miss the Rest of the Series!

Don't Miss Part 1 of the Series!

About the Course

Course Contents

Course Description

Online search is rapidly changing how patients find and choose a dentist. Traditional SEO focused on keywords, links, and ranking on Google. Today, AI-powered search engines like ChatGPT, Google Gemini, and Google AI Overviews are giving patients direct answers and recommendations without requiring them to click through to a dental website.

This CE course explains how AI search is reshaping SEO for dentists and why online authority is becoming essential for dental practices. Attendees will learn how AI evaluates a dentist using information from practice websites, Google Business Profiles, reviews, social media, online directories, and other user-generated content.

The session focuses on practical dental SEO strategies, including improving website speed, writing patient-focused content, adding FAQs, blogging consistently, optimizing a Google Business Profile, generating Google reviews, using social media strategically, and ensuring the practice is accurately listed across important online directories. Attendees will leave with a clear understanding of how SEO for dentists is evolving and how to adapt.

Learning Objectives

  • Identify how AI search is changing the way patients find a dentist
  • Explain how dental SEO is shifting from keywords to online authority
  • Evaluate the sources AI uses to judge a dentist’s online credibility
  • Apply SEO for dentists strategies to improve website visibility
  • Discuss how reviews, social media, and directories support dental SEO

How Patients Find You in 2026

 Course Details

  • Course Fee: Free
  • Credits: Catapult Education designates this activity for 1 credit continuing education credit.
  • Method: Self-Instructional
  • Audience: General Dentists, Practice Owners, Office Managers, All Office Staff
  • AGD Subject Code: 550

Meet the Instructor

Adrian Lefler, CEO of My Social Practice

Adrian is the CEO and one of the founding members of My Social Practice. He loves working with dental professionals and looks forward to speaking to dentists and team members excited about growing their dental practices through trending digital marketing strategies.

No boring presentation here! Adrian’s presentations are highly polished and designed to educate in a lively and empowering way. Attendees leave presentations with actionable tips and strategies that help grow their practices through increased new patient acquisition and retention.Adrian is a speaker for Catapult Education's Speakers Bureau. He lives in Draper, Utah, with his spouse, four children, and two dogs. He often says that being married for 25 years has been the best 19 years of his life.

Sponsored by:

Catapult Education, LLC is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.
Approved PACE Program Provider. FAGD/MAGD Credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. 6/1/24 to 5/31/28. Provider ID 306446.

Privacy Policy

By signing up for a free webinar, you authorize Catapult Education, its partners and the webinar sponsor, permission to contact you for future continuing education opportunities, e-learning announcements and product offers. Participants should always check with their state licensing board to determine which, if any, certification or licensing is required to perform specific procedures in their jurisdiction. The opinions expressed on this website come from a variety of writers and speakers that are not necessarily endorsed by Catapult Education or its associates. Viewers are responsible for verifying the validity, accuracy and relevance of all content before implementing any techniques, products or recommendations into their clinical setting. Viewers understand that Catapult Education its associates, writers, speakers, and sponsored affiliates are not in any way responsible or liable for any adverse events that may occur (i.e., in a clinical setting or anywhere) based on any information disseminated from Catapult Education sites.

Disclosure

Catapult Education received financial support from VideaHealth for this presentation. Florian Hillen is the is the owner and CEO of VideaHealth. Catapult Education delivers clinically relevant continuing dental education programs which address the needs and preferences of our audience and provides them with the knowledge and confidence to integrate new techniques, practice management and treatment options into their respective practices. Catapult Education is committed to ensuring the content quality, objectivity and scientific integrity of all continuing education courses. Instructors are advised to support clinical recommendations with scientific research-supported data whenever possible and to disclose any conflict of interest between them and any corporate organization offering financial support or grant monies for this CE activity. Instructors are advised, where appropriate and if relevant to the subject matter of the presentation, to mention a variety of different product choices so as to present a balanced view of all therapeutic options available and promote improvements in oral healthcare free from commercial bias.